Congrats on your spreadsheet.
10,000 contacts. Still no reason to reach out. Start with what changed at the company.
CASE 001✳ YOUR B2B SALES DETECTIVE
Big hair.
Better timing.
Your prospects are dropping clues.
I make them hard to miss.
Sales memes. Actual buying signals.
Better reasons to reach out.
A little ridiculous. A lot more relevant. BY SGNLS.XYZ
Investigating your
“just following up”
“just following up”
DEPARTMENT OF BETTER TIMING
Mr. SignalsPROFESSIONALLY CURIOUS.
NO. 001LESS NOISE.
MORE SIGNAL.
MORE SIGNAL.
Hair: questionable.
Timing: everything.
Timing: everything.
KNOW WHO ✳ KNOW WHY ✳ KNOW WHEN ✳ THEN SAY HELLO ✳
THE GOOD STUFF / STRAIGHT FROM THE TRENCHES
Laugh. Wince.
Send to your team.
For everyone who’s ever typed
“just bumping this up.”
We see you. So does Mr. Signals.
CASE 001
CASE 002Hot leads. Cold reality.
A PDF download from 2019 is a historical event. A new business need is a reason to talk.
CASE 003The follow-up has a follow-up.
If nothing has changed, try a better reason before another reminder.
CASE 004Hi, {first_name}.
Knowing someone's first name is a start. Understanding their current problem is the interesting part.
CASE 005A forecast. A work of fiction.
Your CRM's confidence is not your buyer's commitment. Ask what actually needs to happen next.
CASE 006The clue was right there.
Twelve open sales roles could mean onboarding, territory and pipeline challenges. Check the context before you pitch.
6 of 10 open cases
THE METHOD BEHIND THE MOUSTACHE
A lead is a name.
A signal is a reason.
Something changed at a company.
Now you have a reason to ask
a better question.
HIRING SIGNAL
12 new sales roles. One very busy VP.
Company careers page · illustrative exampleWHAT MR. SIGNALS SEES
A bigger sales team may need faster onboarding, better territory coverage or more pipeline. Check which problem you actually solve.
A starting point for a conversation, not proof of buying intent.The signal starts the research. Relevance earns the conversation.
Find your buying signalsBIG HAIR. SMALL TALK? NEVER.MEET YOUR SLIGHTLY OVERDRESSED GUIDE
Serious about leads.
Unreasonable
about hair.
I’m Mr. Signals. I investigate missed buying signals, suspicious forecasts and outreach that should have stayed in drafts.
Behind the hair is SGNLS: finding public business signals and the context that helps you understand why this company, why now.
“Yes, the hair is excessive. So is your ninth follow-up.”
CASE CLOSED.
CONVERSATION OPEN.
CONVERSATION OPEN.
Give your next
“hello” a why.
You bring the offer. SGNLS helps find the context.
Mr. Signals brings… all of this hair.